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Let's Talk - Cobra Kai
A humorously nostalgic podcast covering all things in The Karate Kid & Cobra Kai universe. Hosts: Jason Connell, award-winning documentary producer & martial arts guru, & Sal Rodriguez, comedian & toy expert/collector.
Let's Talk - Cobra Kai
Cobra Kai Dominates Netflix
Let's Talk - Cobra Kai
Episode 70: Cobra Kai Dominates Netflix
Jason Connell and Sal Rodriguez discuss the fact that Cobra Kai is now Netflix's most important show.
Original Episode: S03E29
Recorded: 09-14-21
Studio: Just Curious Media
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Welcome to Just curious media. This is let's talk Cobra Kai. I'm Jason Connell.
Sal Rodriguez:And I'm Sal Rodriguez.
Jason Connell:All right, Sal, we are back for another episode. And kind of an exciting one.
Sal Rodriguez:Yeah, there's a, I think something in particular very exciting. I mean, everything's exciting. But there's a lot of behind the scenes about Netflix here, but I think it all boils down to the same thing. More Cobra Kai. So that's what's very important.
Jason Connell:Yes. And the title of set episode is Cobra Kai dominates Netflix. Yeah. And that just excites me immensely.
Sal Rodriguez:Yeah. You know, one thing I like referencing a lot is the 8020 rule. Jason, you know about the 8020 rule? Oh, absolutely. I love the 8020 rule. And every time I find myself in a space or an environment to dig in, and see if it applies, it always applies. So for those of you unfamiliar with the 8020 rule, there may be another term for the same thing, but I always call it the 8020 rule of Mandela. Something, something along those lines. The 8020 rule is basically this. If you imagine let's say a sales floor 80% of the sales people bring in 20% of the revenue 20% of the sales people bring in 80% of the revenue. How about a church, a church or a synagogue? 20% of the congregants bring in 80% of the donations 80% of the congregants bring in 20% of the donations. So in this instance, most likely, Cobra Kai is in that 20% bringing in the 80% on Netflix, whereas everything else all the other shows and movies the 80% bringing in the 20%. So Cobra Kai a top dog.
Jason Connell:Yeah, so true. So I was reading an article in Screen Rant. And the article caught my eyes out because it is Cobra Kai is now Netflix's most important
Sal Rodriguez:show written by Rick Stevenson.
Jason Connell:Yes. So it was great read. A lot of it are things we've discussed. And I love that someone else is having the same thoughts. So I think we're onto something. And I just wanted to go down, you know, this kind of conversation if you will touch a few points, and have a great episode. Yeah.
Sal Rodriguez:Jason, this is a great article. You know, I like it as an article. For those of you who are familiar with our show, you may have heard us mention or Jason mentioned, I have worked at a newspaper I have I am a former newspaper editor and copy editor. And while we were waiting for a season three to drop, there was lots of media and news. And there was a lot of bad articles. Yeah, the types of articles were like, well, in spirit, it's great. But did this person even watch the show? You know, that's what you wonder. This is a great article. So I just want to give a shout out to Rick Stevenson of screen rent.com. fantastic article.
Jason Connell:Yes, absolutely. I didn't mean to undersell it was really great. It just felt like something that we would have all talked about Rick, you and I would have had this conversation. So I was like, wow, this is great. And it starts with the fact that all listeners probably know this by now. But Netflix renewed Cobra Kai for season five already before Season Four even drops, which is great news. Because I know they're not a traditional studio in the sense that back in the day, you had a pilot and this that and the other syndication. It's a different model now, but they still announced shows because so they even pull the plug on shows it happens all the time. Case in point glow. The show that was based on the documentary that I did, where season one followed the timeline of the dock, but by season two, it was very different. I love that show. COVID hits, they stopped season four, I think they got a couple episodes in done over out. And it was a great little show. So they pull the plug on their own shakes. And
Sal Rodriguez:please, I just want to just piggyback on the glow reference because I Oh, yeah, I followed that. The glow show on Netflix stopped filming because of COVID restrictions. Okay, so a show about wrestling stopped filming during COVID. Yet, WW II, a show with actual wrestling kept going. So that just baffled me, I would imagine some of our listeners probably felt the same.
Jason Connell:Yeah, and we don't really know Netflix never shares the analytics basically saying, Hey, here's your viewership, you know, like the Nielsen ratings. And then it's like, Hey, here's how these shows are doing. We don't know we only know by how they act. So if they're renewing Cobra Kai, Season Five before four drops means the numbers are astronomical on the amount of viewers. We don't know those numbers because you're not privy to them. I have licensed movies to them, so I never know how they did. You only know by what they say, here's how much we're gonna give you for the license. And you take it, you know, gladly. So this speaks volumes the fact that it's already renewed season five. Also the article goes on to make some comparisons to some other shows under the Netflix banner that I mean it all started with House of Cards. Yeah, absolutely. When that show dropped and they got it right and they had David Fincher directing the first episode, Kevin Spacey pre me to Kevin Spacey. But you know what I mean, it was a hit, it was a bonafide hit. And I love the show. Robin Wright is incredible in it. And it's over. Now it had its run, they did make it past the Kevin Spacey debacle. And then they had orange, the New Black, love it love and Stranger Things. So these are like they're bigger shows that they've created didn't go licensed. They've created and found Yes, yes. But this is the hybrid, they didn't create. No. Right. And
Sal Rodriguez:we don't know how much YouTube sold it to Netflix for that. I'd be curious to hear that number. I'd love to you won't know, I want to whip out my inflation calculator and see like 2017 money in 2021 money.
Jason Connell:Yeah, so we don't know that. But it came over much like black mirror was a show. And then Netflix picked it up, I think by the third year and then produced a couple of seasons. Now Black Mirror is more niche. And I think it's great, but not to this level. So it comes over then it becomes a Netflix show. And although probably already had Season Three done sales, so it really became a marketing vehicle. They saw the numbers, and they're like, We got to get into season four. And then they did. So Rick make some comparisons saying, you know, they don't have a DC background or Marvel, meaning they don't have that kind of archive of superheroes and things. But this is the next closest thing that Netflix has to that underneath their banner, right? Yeah,
Sal Rodriguez:like they can't turn it into the Avengers where all of a sudden you're bringing in all these characters who weren't in there before. Right? We know the story. We know the history. There's only a few people that could pop in, right? There's not all of a sudden some martial arts masters you never heard of before. Even right
Jason Connell:now, it's not that it's not in that vein, it's not but what they're doing is brilliant. I mean, they're bringing the cross generational, they went younger and they made a show that is appealing to younger people. And they also brought in you know people our age and older that love the credit kid and they did a favor. They did they didn't just like oh wow, this is like The Next Karate Kid. Now they're making this great show. And now we're all hooked and we can't wait for the season to drop. And Johnny Daniel crease, unfortunately, Miyagi and Miyagi spirit lives on, but these new kids Sal and we've said this, they're gonna start popping. Oh, yeah. And when they pop, and we'll get into a couple of them are in other things now and I'm sure more to come more to come. And then you'll see them get bigger and then maybe they'll be affiliated or eventually Cobra Kai will morph and I, we've talked about this as well, but having an episode on this spin offs, and NAT is where maybe it'll never be a superhero thing. But you know, it's all in the Miyagi verse. And there'll be a Miyagi show, or there could be our A cre show or a hawk show or, or something in the vein of but yeah, we'll never be Avengers. But this is a really good thing for Netflix to have. And it's the biggest thing that they have going because of its reach, too, because I've got to tell you, I think these numbers are something they've never seen before.
Sal Rodriguez:You wanted an Anoosh and Louis spinoff?
Jason Connell:I think that works. Those guys living together a modern
Sal Rodriguez:No, I'm very excited. I
Jason Connell:still work at Lewis Otto of course.
Sal Rodriguez:I'm very excited to see people like Tanner and Zola blowing up because I really do think that there's sort of a void right now. I mean, if you look at art came in episode as an example. Anybody Listen, check out our tribute to Robert Mark Kaman, the creator of The Karate Kid. Yeah, I'm very fond of that episode. Personally. If you look at today's action stars, people like Liam Neeson or Jason Statham, fantastic, right not to take away from them. I feel like there's sort of a void of young action stars. So I feel like now is the time for anybody young anybody in her 20s to come up and be the next. You know what I grew up not only a karate kid, I grew up on a show called sidekicks with Ernie Reyes Jr. Oh, yes. And as a young person back then, I love seeing young people kicking butt and I would love to see young people kicking butt today. So people like Tanner Zolo and their colleagues. I would love to see them doing stuff because they absolutely have proven themselves by this point. Yeah,
Jason Connell:he's in a DC movie called Blue Beetle. I don't know anything about Blue Beetle, but I guess it's a pre existing character. And he'll be the lead. I never heard of Blue Beetle. Did you?
Sal Rodriguez:I believe over my right shoulder somewhere here for my backdrop. I'm in front of a bunch of action figures. pretty certain I have a Blue Beetle action figure over here. I'll try to dig it For you,
Jason Connell:that's amazing. And then Tanner is on a Netflix movie right now, which is kind of a remake. Remember the movie? She's all that? Yes, yes. Came out like in the 90s. Well, this is he's all that and he's the male lead. So I haven't seen it, but it's like, they're already starting to pop and things and more to follow. They'll continue to blow up. You've got other young actors and actresses. And I do believe the origins of Miyagi dough karate make for a very compelling more like kung fu type show. So there's a lot I mean, sidekicks was a hit, just sprinkling a little this a little action here on you got like a martial art show. But I am just excited to see what happens and I think Netflix was the right fit for this franchise. Obviously, it's working. We can't get enough of it. And this article was right on the money.
Sal Rodriguez:So Netflix is not a publicly traded company, or is it? Yes, it okay. But even if it's a publicly traded company, they're not at liberty to divulge their inner workings. Yeah, as far as like their revenue, we make this much money off this property. They don't have to divulge. Yeah, they
Jason Connell:share their subscriber base. You know, this is how many we have but they don't share how many people are watching Orange the new black or stranger things or of course Cobra Kai or they didn't say to me Jason This is how many people watched your documentary. It's just vague. Were on iTunes those are transactional Yes. You know platforms and you get real data like Okay then i Yeah, that was my percentage or Amazon's the same way. You know exactly how many people but Netflix chose not to do that and they hold all the cards
Sal Rodriguez:you know what as long as Netflix has been around what what what are we talking about 1015 years Netflix been around 20 years how long is that oh
Jason Connell:longer I think it came out in the the late 90s mid to late
Sal Rodriguez:Well, I am honestly to this day still a fan of Netflix and still to this day fascinated by their business model. I really am I like how do these guys do it and how are these guys doing it but they're doing it?
Jason Connell:It says here I very quickly looked founded August 29 1997. Wow.
Sal Rodriguez:I don't know when it went live but Netflix was founded when I first got my first Yahoo email account that's around when that was
Jason Connell:so that's how we got super excited. Love the fact that Cobra Kai is dominating Netflix which is good news for all of us fans of Cobra Kai The Karate Kid and Sal let's talk Cobra guy
Sal Rodriguez:Jason Kenney. If you will indulge me if our listeners would indulge me there is one last thing I just want to add Jason. I wanted to talk about it today because I did just receive these I just received you know talk about Cobra Kai dominating Netflix. How about Cobra Kai dominating the toy industry. I just received brand new Cobra Kai action figures by Diamond Select. This is a three packet as crease Johnny and Daniel you see crease and you see Johnny there in the Cobra Kai dojo. You open up the box and you see Daniel in the Miyagi dough dojo. It's a wonderful collector's piece. It was a San Diego Comic Con exclusive, one of 4000 made and the folks at Diamond Select sent me a sample pack to review on the Salvatore Los Angeles channel. So everybody listening stay tuned to Salvatore Los Angeles on YouTube for upcoming Cobra Kai Karate Kid content and reviews of Karate Kid Cobra Kai merchandise.
Jason Connell:And next time we should show your fingers to the video because we're doing video recordings and we're soon gonna roll out our channel on YouTube. Not just sounds cheesy, but it'd be let's talk Cobra Kai, I'm seeing something I'm seeing a Cobra Kai logo looking amazing. Yes, the merch is beginning to fly. And the Cobra Kai world look at that.
Sal Rodriguez:This is the front of the two pack. This is crease and Johnny they're in the Cobra Kai dojo.
Jason Connell:And then when you open it say behind themselves what they say behind
Sal Rodriguez:drag first strike hard. No mercy. And then you look what happens when you open it.
Jason Connell:Oh my gosh, Daniel is waiting for them at Miyagi, do karate. And of course, there is rule number one.
Sal Rodriguez:Karate is for self defense only.
Jason Connell:And rule number two and what does that mean? So
Sal Rodriguez:refer to rule number one.
Jason Connell:Love it. That's amazing. Thanks for sharing that.
Sal Rodriguez:So yeah, so So check those out. I'm very excited to receive those and very excited to review them you
Jason Connell:love playing with toys. You know,
Sal Rodriguez:I take toys out of the box. But these are so nice. I don't want to take them out of the box, but I'm gonna have to get over that and break them up.
Jason Connell:Yep, there you go. So thank you so much for listening and please be sure to subscribe to Let's Talk Cobra Kai wherever you get your podcast. You can also really help us by giving the show a five star rating on Apple podcast.
Sal Rodriguez:And for all your listeners that enjoy sharing your thoughts. You can leave us a review on Apple podcasts, send us a direct message or Post a comment on our social media which is at let's talk Cobra Kai, as well as at just curious media.
Jason Connell:If you're a dedicated listener of Let's Talk Cobra Kai, consider supporting the show on Patreon. This greatly benefits us on many fronts and offers you access to exclusive content and much more. We also highly recommend checking out our other podcasts and visiting just curious media.com
Sal Rodriguez:No Mercy
